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Instructional
Design
Icreon's Instructional design process systematically
applies scientific principles to the task of designing effective instructions
Analysis Phase
Analysis is a critical phase, identifying essential job tasks
and the criteria needed to perform each task. Learning objectives
are identified in analysis. Icreon also acquires definitive information
about the learner population.
The stage includes:
User analysis: Gathering data about the background of participants
and instructors, crafting strategies to ensure that they are able
to understand and use the instructional materials.
Job Analysis: Gathering data about the job/ role of the target
audience, identifying the knowledge, skills and attitudes essential
to perform these tasks.
Content analysis: Reviewing all documentation (including existing
training programs, policies, procedures, case studies, etc), recommending
high-level strategies for educating the target audience efficiently
and effectively using the content.
Design Phase
The instructional design is based on the analysis phase results. The
stage starts with drafting objectives and tests for understanding.
We use measurable learning objectives, suitable learner assessments,
and remedial feedback.
In the design phase, the instructional designer selects the instructional
methods, content and media, and determines the instructional strategies.
Existing instructional materials are reviewed to determine their applicability.
The following are examples of guidelines that we use to refine learning
objectives.
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General (e.g. Link each learning objective to instructional
and assessment material.)
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Behavioral (e.g. state the behavior in measurable terms
that everyone understands.)
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Conditions (e.g.: Select conditions that match job conditions
as closely as possible.)
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Standards (e.g. Ensure that the standard is achievable within
the scope and time frame of the
learning session.)
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Development Phase
Instructional development is based on the design. During development,
lesson materials, module practice interactions, assessments, and other
learning materials are developed. Media is produced, such as digital
video, 3d animation, audio, illustrations, and digital photographs.
The designers check the instructional material for the quality. The
material is then reviewed and pilot instructional sessions are held
in order to validate the instructional materials.
Implementation Phase
After the instructional system has been designed and developed, and
the validation activities of formative and summative evaluation have
been completed, it is time to actually deliver the "whole"
system.
Quality Assurance/Improvement (QA/I)
Quality assurance and improvement is a continuous process, based on
prevention. We ensure quality through internally and by close contact
with you, our client.
Evaluation:
Icreon reviews whether the instruction succeeded (Did the users like
it? Did they learn the skills, information or attitude? Did they use
what they learnt on-the-job? And most important, did the learning
make a difference in their skills or attitudes as well as their job
performance?)
The ongoing process of improvement:
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Define the issue and determine the affected problem areas.
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Analyze the problems and identify the causes of each.
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Identify and evaluate possible changes to the process.
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Implement the changes and monitor the process.
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Incorporate the changes into future development procedures,
if appropriate.
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Repeat for continuous improvements
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About us 
Integrated
Learning | Icreon
Approach | Instructional
Design 
