A considerable number of H+K’s retail locations not only lacked WiFi, but also lacked access to an online portal where employees could place orders for customers. This lack of digital experience for customers visiting H+K’s retail locations resulted in missed sales and lost revenue.

H+K saw this as a chance to unlock new revenue. To overcome these challenges, they wanted to provide an order portal for retail employees, ensuring that all their stores could place customer orders quickly and efficiently. They also wanted to optimize the mobile experience for customers visiting their retail locations, helping customers understand their solutions, make buying decisions, and easily place orders. This vision led to an omni-channel experience, enabling customers to transition seamlessly between web experiences and mobile apps and different devices, from desktop to mobile to tablet, without losing their personalized customer journeys or shopping cart information.

Icreon partnered with H+K to create seamless mobile and tablet apps optimized for global variations in usage and lower cellular connections. The apps enable users to place, reorder, or modify orders efficiently. By integrating advanced APIs with H+K's enterprise system, Icreon streamlined operations and enhanced the ordering process. Regular updates ensure a user-friendly and high-performing platform for continued success.

Direction

Icreon prioritized a mobile-first approach, recognizing global variations in device usage and connectivity. By leveraging advanced APIs, the team focused on creating robust mobile and tablet apps that ensured seamless integration with H+K's enterprise systems. This solution optimized performance even under low-bandwidth conditions, enabling H+K's clients to easily place and manage orders. 

Speed

The mobile apps were designed to offer an intuitive experience, enabling users to place, reorder, or add parts to existing orders with minimal effort. A focus on accessibility and efficiency ensured a consistent, high-quality experience across devices and networks. Icreon developed native apps optimized for speed, reliability, and connectivity. Regular maintenance and updates ensure alignment with backend systems, delivering consistent performance and enhancing H+K's overall ordering experience.

Velocity 

A web-based enterprise solution was developed for managing clients, products, inventory, and orders. Icreon also created a multilingual digital storefront, integrated reporting tools, and implemented custom automations for faster, more accurate order processing. Machine learning and personalized features boosted user experience and sales through recurring orders and easier reordering – leading to a 50% increase in orders.