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CUSTOMER EXPERIENCE / LOYALTY STRATEGY + DESIGN

DESIGN THE BEST CUSTOMER LOYALTY PROGRAMS THAT DRIVE TRUE BUSINESS IMPACT

The future of brand-customer relationships will move beyond transaction, and even subscription, and into the mindset of membership - where the customer buys into a lifestyle, not just a product.

LOYALTY STRATEGY + DESIGN

Membership is the new lifeline for brands. Establishing a customer loyalty strategy moves beyond a transaction and into a true, symbiotic relationship.

Icreon's Customer Experience Strategy and Design practice, not only helps define the entire customer experience journey, but we move well beyond the initial transaction and into the life-long relationship with the customer. Our integrated customer loyalty programs leverage digital technologies and tools that unlock new revenue streams for brands.

LOYALTY DESIGN CLIENTS

SERVICES DETAIL

CUSTOMER ONBOARDING

Deliver personalized communications to keep your customers engaged, through online or offline sales conversion methods. We build best-in-class customer onboarding strategies that pay off continuous rewards.

LOYALTY PROGRAM DESIGN

We focus on innovative yet customer-centric design. Whether it’s a new program design or modernization of existing programs, our loyalty strategy team builds the best programs to deepen customer relationships with your brand.

PEOPLE AND CAPABILITIES

It is crucial to implement customer-centric loyalty across the organization to correctly execute at every customer touch base. We deploy the right people, processes, resources, and insights to drive better customer outcomes.

LOYALTY OPTIMIZATION

We better optimize customer loyalty strategies and measurement to retain customers. We follow a proactive, data-driven approach to build brand advocacy and expand share of wallet.

CHURN REDUCTION

At Icreon, we envision brand growth through churn reduction. Our brand consultants look after at-risk customers and devise loyalty strategies to improve customer retention rate through a data-driven, customized process.

ACCOUNT MANAGEMENT

Our loyalty strategies and brand designers manage customer lifecycle stages by identifying quick wins and gaps that drive customer success.

WIN-BACK CAMPAIGNS

Promotional engagement of highly personalized marketing campaigns across the customer journey win customers back and expand outreach.

TECHNOLOGY AND DATA

We focus on leveraging technology,BI and Analytics to increase marketing campaign effectiveness and reporting. We dig deeper into data to unlock new value for brand customers and thereby improve returns.