A detailed framework to understand the progress of a business-technology journey, past, present, and future.
Growth companies more than most need to apply greater precision with how their operating budgets are applied. Simply put, the dollars need to work harder across all their technology and digital investments. Icreon takes an ROI-first approach in helping clients map and plan their Digital Transformation Journeys, analyzing where a client is within their lifecycle, and prescribing periods of low digital investment to lay critical groundwork alongside the larger momentum building initiatives.
Digital Transformation Clients
To accelerate the development of a digital first organization, we perform an exhaustive audit of the customer's experience and how that is brought to life within the organization.
Understanding the vision of the business, the purpose of the brand and the expectations of the customer, we devise a north star for how digital will connect the dots.
While we define the Experience Strategy with our clients, we concurrently audit the technology, data and architecture to understand what needs to be built, bought or borrowed.
Digital Transformation doesn’t happen overnight. It’s the culmination of actions over time. The strategic roadmap defines what we do next and what the milestones are for the future.
PEOPLE & CAPABILITIES
Digital Transformation isn’t just about technologies, but the knowledge, capabilities and competencies of the organization and its people. We create a framework for building digital capability as we go.
PROCESS & WORKFLOWS
Activating technology will be part automated and part human-powered. We help our clients build streamlined and effective workflows to utilize technology to solve the needs of their customers.
A coordinated effort across the organization from people & capabilities, process & capabilities and technology is the true outcome of a Digital Transformation Strategy. Building according to plan and pivoting when needed.
Digital Transformation is about providing a more valuable experience to our customers or streamlining our business processes. Using data through the process and the technologies, we can optimize these experiences.