What’s new in Sitecore: February 2025 feature roundup by Icreon
What’s new in Sitecore: February 2025 feature roundup by Icreon
Sitecore’s latest updates for February 2025 introduce powerful features designed to enhance content management, boost personalization, and improve search experiences.
Key highlights include AI-assisted translations, tagging, and visual search in Content Hub for faster and more accurate content organization. The new XM Cloud Insights Dashboard offers improved visibility into content performance, while content editors can now leverage Stream to generate web content seamlessly within XM Cloud. Additionally, the innovative Stream x Search feature enhances search experiences with AI-driven Q&A capabilities, and new sitemap management tools simplify SEO efforts within XM Cloud Sites.
Let’s explore how these updates can elevate your digital strategy.
Feature updates
Explore Sitecore's latest enhancements designed to improve your website's performance and boost customer engagement.
AI assisted translations, tagging and visual searching in Content Hub
The AI-assisted content translation feature in Content Hub helps organizations localize content into multiple languages while maintaining consistent branding. This feature uses AI-driven generation and is available in the content editor.
The new AI-assisted grounded image tagging feature in Content Hub applies accurate, context-aware tags for efficient content management. This tool enhances image searchability and ensures consistent metadata throughout the library. It is available to Stream Premium users; they can obtain details from an Account Manager.
Content Hub's new visual search feature allows faster and more intuitive content discovery for media asset managers and content editors. The following key capabilities make it possible:
- Find images by describing it in words what you're looking for.
- Upload a reference image and use it to search for visually similar assets.
- Look for images that contain the highest concentration of a specific colour.
The new XM Cloud Insights dashboard
The Insights dashboard centralizes critical site data, enabling teams to collaborate seamlessly, analyze performance metrics, and make data-driven decisions. Access it by clicking a site tile in XM Cloud Sites. From there, you can view Analytics, A/B/n Tests, Localization, and Workflow.
Explore the new dashboard now!
Generate web content seamlessly with Stream in XM Cloud
In the XM Cloud page builder, you can now use AI to create or refine the content in any page components and then A/B/n test the original version against your optimized text. You can also generate draft text for empty fields using the prompt. You can optimize text when personalizing content for specific audiences in Personalize mode.
For Stream premium users with brand kits, you can link your sites to a brand kit in the site settings. This ensures text optimizations align with your brand’s rules and tone of voice.
AI-optimized content - Try it now
Edit pages & content seamlessly in Page Builder
Finally here!! The most awaited and requested feature from 2024 is finally live. You can edit content directly in Page Builder within XM Cloud.
Now, there is no longer a need to navigate to the content editor for editing or making changes.
- Content fields associated with the page can be edited directly within the page builder.
- Content fields associated with the component can be edited directly within the right-side pane within the page builder as well.
As part of this enhanced authoring experience, the page builder now also enables you to edit these fields: File, Droplist, Droplink, Droptree, Taglist, Checklist, Multilist, Treelist, Multiroot treelist, Checkbox.
All content edits are automatically saved and immediately displayed in the page’s presentation. Editors can use the undo and redo buttons for as long as they remain on the edited page.
Get faster answers with AI-powered Stream x Search
Previously, content managers needed to maintain Q&A within search CEC and manually update/add content. Now, Search powered with Stream enables generation of answers to customer questions based on the indexed content using AI.
The feature is being rolled out in phases. The initial release supports English and allows Q&A to be edited, deleted, or created manually.
Elevate Your Customer Support Now!
Sitemap management within Sitecore XM Cloud sites
Another capability moving over from the Content Editor interface to XM Cloud interface is the Sitemap management. Sitemaps are a valuable tool for both search engines and users, helping to ensure that the website is easily discoverable and navigable.
Explore our accelerators programs
Icreon's Sitecore Professional Services Accelerator boosts brand visibility and competitiveness with features like personalized portals and ChatGPT integration.
Icreon’s Sitecore Manufacturing Accelerator streamlines operations and sales with BOMs, Digital Twins, and augmented reality support, tailored for the manufacturing industry.
Our accelerators are built to enhance your digital strategy, keeping you competitive and delivering exceptional customer value.
Maximize your business impact with Icreon
Sitecore’s February 2025 updates introduce powerful features designed to enhance content creation, improve search functionality, and streamline site management. Whether you’re optimizing content with AI, leveraging advanced insights, or simplifying SEO with improved sitemap management, these updates empower you to deliver exceptional digital experiences.
At Icreon, we combine technical expertise with strategic insights to help you make the most of Sitecore’s capabilities. As a Sitecore Platinum Partner, our expert services ensure seamless implementation, customization, and support — driving impactful results for your business.
Unlock the full potential of Sitecore – Connect with our Sitecore Experts today!