2016
Retail
Ilhabela Holdings is the sole distributor of Melissa Shoes – a product line of shoes that capture the essence of Brazilian art & culture and into environmentally safe, plastic-based footwear. With products sold in more than 70 countries, Melissa has produced over 32 million pairs of shoe globally.
The internal operations team was relying on disparate software to manage day-to-day business activities. These systems required manual data input, oftentimes resulting in duplicity of work and an increasing risk of errors. Trying to keep up with the pace of scalability and the amount of data that follows, Melissa Shoes was looking for a solution that would connect the various systems within the digital ecosystem, while automating their manual business processes.
Working closely with Melissa Shoes to better understand their business, day-to-day activities and pain areas - Icreon has developed an enterprise-scale retail management system for Melissa Shoe;s internal teams to work more efficiently. The operations team can now plan & forceast products, place purchase orders with manufacturers, and track retail orders – all from a single instance.
At the heart of the solution is a business intelligence tool that consolidates data from the various departments into real-time reports and dashboards, providing better business insights to the appropriate teams. With trends and forecast analysis - Melissa Shoes can focus on making timely and better informed decisions for the business.