How to Achieve Composable Commerce with Amplience and Icreon

Discover how composable commerce can help you create a best of breed solution for your retail business

NRF 2024 Interview: Ultimate Recipe for Composable Commerce

Composable commerce is the new paradigm for retail businesses that want to stand out in the competitive and ever-changing market. It allows you to choose the best components for your solution, such as content, digital asset management, search, e-commerce, point of sale, order management, and more, and integrate them seamlessly through APIs and cloud technologies.

In this video, Anthony Lye, the CEO of Amplience, and Austin Lowry, the chief strategy officer of Icreon, discuss how they have partnered to deliver composable commerce solutions for their customers.

Gather insights on composable commerce, how we can use the MACH Alliance principles to simplify and accelerate the integration and transition of different components, and how to ensure the consistency and quality of the customer experience across channels.

This is the second video in a four-part series; watch the entire series here:

  • Part 1 - How to Leverage Composable Commerce for Better Customer Experience. Watch Here.
  • Part 3 - How AI can help you create more content faster and better for your retail business. Watch Here.
  • Part 4 - How AI is transforming the way we work and creating new opportunities for retail businesses. Watch Here.


Austin Lowry, Chief Strategy Officer
Anthony Lye, CEO

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Click the link below to access this on demand webinar.
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