The Challenge
The Major League Baseball Players Association is the collective bargaining representative for all professional baseball players of the thirty Major League Baseball teams. The MLBPA was created to protect and advance the rights of the Players through the collective bargaining process.
Every day, important union-related resources are needed by players and information needs to be pushed their way by the MLBPA. In an increasingly mobile world, players use tablets and smartphones on a daily basis, constantly connecting to their latest feeds. As a result, the prime directive was to build compelling smartphone and tablet apps that communicate personalized messages. To accommodate baseball players' device preferences, we needed to support multiple operating systems from iOS to Android and Windows Phone.