Future-proof your business with a holistic, ROI-first approach to digital transformation.

Trusted by the world's leading brands

Digital Transformation Journey

A detailed framework to understand the progress of a business-technology journey, past, present, and future

The journey of digital transformation is nothing short of essential for businesses in this rapidly-evolving technological era. Yet according to Forbes, the sobering reality is that a staggering 84% of companies fall short of achieving their digital transformation objectives. Obstacles such as resistance to change, lack of clear strategy, and inadequate infrastructure often cause this issue.


We understand these challenges and have decades of expertise to help businesses navigate them with ease. We take a comprehensive approach, working closely to evaluate your unique needs, identify capability gaps, and develop a tailor-made roadmap to achieve your objectives and maximize ROI. Our team seamlessly integrates new technologies with legacy systems, ensures data consistency across platforms, and provides vital change management and talent development services to help your organization overcome resistance and cultivate a digital-first mindset.


Digital Transformation Offerings
Featured Success Story: NYRR
Growth Through Digital Transformation

Bold ambitions by NYRR to empower end-to-end marathon experience beyond the physical event.

We partnered with the non-profit New York Road Runners to launch new digital experiences for the running community and digitize their operations of the events from the backend. The new enterprise application has brought operational excellence and handled event planning, race logistics, guest experience, and e-commerce with ease.

Explore in detail how the organization that conducts the world's largest marathon made the most of digital transformation here.

Tell us about your digital transformation initiatives

Client Testimonials

They’re everything I could want in a great partner

All involved stakeholders are pleased with their work. The team grasped the complexities of the industry and project, resulting in a positive engagement. Their ability to collaborate with several teams and integrate each of their requirements was impressive.

Sabine Feldman
President, KTP Advisors
Icreon helped us decide the best way in which to deliver something that will ultimately help our business

Icreon has delivered on the requirements and played a critical part in helping the company transform their software. They’ve exceeded expectations in their ability to provide cost- and time-saving ideas. The trustworthy team facilitates a strong working relationship and requires minimal oversight.

Philip Young
CTO, Working Voices
Processes and people first, technology second

Digital Transformation

Shift from a patchwork of tech solutions to a fully integrated set of digital processes aligned with your business strategy and driven by a strategic digital roadmap.

Strategy and Outcomes

Starting with a thorough audit of current business, we discover, prioritize, and implement high-impact use cases to drive growth through digital. 

Talent Management

Digital Transformation isn't just about technologies but the organization's knowledge, capabilities, competencies, and the technology readiness of its people. We create a framework for building digital capabilities as we go.

Operations Transformation

We embed agile culture and consulting to foster coordinated effort across the organization from people & capabilities, process & capabilities, and technology to adapt and innovate at digital speed. 

Technology Implementation

We leverage data and digital platforms, including data lake, APIs, microservices, to build applications in a modular way. Following compliance procedures, we deliver new capabilities at a fast pace. 

  • 400+
  • 97%
    Client Retention Rate
  • 24+
    Years of Growth
  • 9
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Digital Transformation FAQs

  • Is Application Modernization different than a Cloud Migration?

    While application modernization and cloud migration are related, they’re not the same.

    Cloud migration is an umbrella term for moving your data and applications to the cloud. This can include data migration, application migration, or both. The main goal of cloud migration is to move your applications from your on-premises infrastructure to a hybrid cloud environment.

    Application modernization is a process of making legacy applications compatible with current technology standards and practices. The goal is to make legacy apps easier to use and maintain by updating their code or configuration, as well as modernizing web applications by adding new features and functions.
  • Why is change management important?

    Change management is the process of making changes to a business or organization. It's how you make sure that any changes are well communicated and understood and how you manage any resistance to them.

    Change management is important because it helps you achieve your goals without negative consequences. A poorly managed change can lead to resistance from employees who feel they don't have adequate knowledge or resources to succeed with the new system. Unresolved issues can lead to employee dissatisfaction, higher turnover rates, and reduced productivity.

    Some changes might be required by law — for example, if you're changing your manufacturing process to conform with new safety regulations. Others might be driven by competition or market demand — for example, if you want to change your product packaging or pricing structure to get more customers.

    The purpose of change management is to minimize the disruption caused by change while maximizing its benefits. This may involve educating employees about why the change is necessary and helping them adjust their expectations accordingly; it may also involve providing new tools or resources that make it easier for people to adapt their behavior.
  • How do enterprise architecture support business goals and strategy?

    Enterprise architecture is a holistic approach that aligns an organization's business goals and strategy with its IT infrastructure. Enterprise architecture can be seen as a blueprint for the business, defining how it will operate in the future — from IT to strategy to operations — and how it will be measured against these objectives.

    As a result, enterprise architecture supports the enterprise by providing a comprehensive view of current and future technology needs, as well as defining processes and standards for how these systems will work together.

    Enterprise architects work closely with stakeholders throughout an organization, including executives and other leaders, to develop strategies for improving business performance. They also help guide decision-making about new technologies and processes that support those strategies.
  • How do I make a digital assessment?

    A digital assessment is a tool used to discover what your organization needs to do next to move from where it is today to where it wants to be in the future. It's a way for your organization to figure out what direction to take to meet its goals and objectives. The goal of a digital assessment is not only for your organization to find out what's working but also for you to identify areas that need improvement for your organization to continue growing and being successful.

    The first step in making a digital assessment is to determine your goals. What do you want to accomplish with your digital strategy? Are there any specific metrics you want to meet? If so, what are they, and how will you measure them?

    Once you've determined what you want to achieve, the next step is to determine who your customers are. This can be done by looking at where your traffic comes from, what people search for, or asking yourself questions like "what would my ideal customer look like?" or "which types of people would I like to attract?"

    Once we know our customers, we must determine how they behave online. How do they interact with other brands online? What social media platforms do they use? What are their interests and hobbies? These questions will help us create profiles of our ideal customers to understand better how they interact with brands and products online.

    Finally, we need to know what channels exist for interacting with our ideal customer and what types of content work best for each channel.
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